I'm a Senior Account Executive at GroupSJR, a digital content agency based in New York City. I've spent the last four years managing accounts across luxury, automotive, nonprofit, and energy — covering everything from day-to-day client strategy to full project delivery.
My background is in Business Administration from RIT, and I've been in account management ever since. I like the client-facing side of the work — building relationships, finding opportunities, and seeing projects through from brief to launch.
I try to stay proactive about adding value for the clients I work with, which has led to some good results along the way — including growing several accounts year over year.
Most account people wait for the brief. I tend to find the opportunity first — then bring a clear plan to the table.
I make it a habit to keep tabs on what clients and their competitors are doing. A lot of my best project ideas — including some that turned into real work — started with research I did on my own time.
When I spot an opportunity, I don't just flag it. I put together a clear pitch — the rationale, the value, the ask — and bring it to the client in a way that makes sense for their business.
Once a project is moving, I stay on top of every part of it — timelines, budgets, teams, reviews. I like knowing exactly where things stand so nothing falls behind.
The work tends to be better when the relationship is strong. I try to genuinely understand what clients care about so I can be useful beyond just managing deliverables.
Sustainability reporting, digital property strategy, microsite development, and website refresh.
Multi-channel content programs supporting a 7-figure retainer for a global automotive brand.
C-suite thought leadership, LinkedIn strategy, and ~40% YoY retainer growth.
Weekly newsletter — editorial production, A/B testing, and subscriber lifecycle strategy.
The best opportunities don't arrive in briefs. They're found through curiosity and genuine investment in understanding what clients need before they ask.
Good strategy is simple to explain. I believe in cutting through the noise so everyone stays aligned and nothing gets lost.
A great idea means nothing without flawless execution. The trust that grows accounts comes from showing up every time — on brief, on time, on budget.
Behind every retainer is a person who trusts you. I invest in those relationships genuinely because long-term partnerships are where the best work happens.
I don't pass the buck. If something is off, I find the fix. Accountability is the price of doing work worth being proud of.
Every client vertical has taught me something new. Staying curious across industries makes me a sharper strategist and a better partner.
Whether it's a new opportunity, a project, or just to chat — I'd love to hear from you. Feel free to reach out.