I'm an Account Manager at SJR, a WPP content agency in New York City. Over five years I've led client relationships across financial services, luxury retail, automotive, energy, and nonprofit, covering everything from day to day strategy to full program delivery.
I studied Business Administration at RIT and have worked in client services ever since. I like the client facing side of the work: building relationships, spotting opportunities, and seeing programs through from brief to launch.
Lately I've been building AI workflows for client services work, taking the busywork out of scoping, pricing, and reporting so more time goes to the clients themselves.
Most account people wait for the brief. I tend to find the opportunity first, then bring a clear plan to the table.
I keep tabs on what clients and their competitors are doing. Some of my best project ideas, including ones that turned into signed work, started with research I did on my own.
When I spot an opportunity, I don't just flag it. I put together a clear pitch (the rationale, the value, the ask) and bring it to the client in a way that fits their business.
Once a program is moving, I stay on top of every part of it: timelines, budgets, teams, reviews. I like knowing exactly where things stand so nothing falls behind.
If a task repeats, it can be systematized. I build tools and templates, including AI workflows, that make the whole team faster and keep quality consistent.
A 7 workstream content program: podcast, executive LinkedIn thought leadership, Substack, and flagship event content.
Sustainability reporting, microsite development, and a full website refresh.
Multichannel content programs supporting a seven figure retainer.
Executive thought leadership and LinkedIn strategy for senior leaders.
Weekly newsletter: editorial production, A/B testing, and subscriber lifecycle strategy.
The best opportunities don't arrive in briefs. They come from curiosity and from understanding what clients need before they ask.
Good strategy is simple to explain. I cut through the noise so everyone stays aligned and nothing gets lost.
A great idea means nothing without strong execution. The trust that grows accounts comes from showing up every time: on brief, on time, on budget.
Behind every retainer is a person who trusts you. Long term partnerships are where the best work happens, so I invest in them.
I don't pass the buck. If something is off, I find the fix. Accountability is the price of work worth being proud of.
Every industry has taught me something new, and so has every new tool. Staying curious makes me a sharper strategist and a better partner.
Whether it's a new opportunity, a project, or just to chat, I'd love to hear from you.